Demand for product managers who can align all the stakeholders involved in launching or enhancing a product — while also providing a strategic vision — is high. This program is designed to prepare professionals to build and manage a product roadmap through user research, prototyping and product analysis. Learn the skills that will deliver the most commercial impact for employers.
The Professional Certificate in Product Management from the Kellogg School of Management provides a launchpad for advancing your career in product management. Participants will develop the essential strategic and tactical skills and capabilities needed for in-demand product management roles in this fast-growing field.


Demand for marketers who can aptly navigate the digital landscape is strong. In fact, 75% of managers said it is a challenge to find and retain professionals with the up-to-date digital marketing skills they need, according to The Creative Group Salary 2020 Survey.
What does this mean for you? It means now is the time to learn the skills that will deliver the most commercial impact for employers
The Professional Certificate in Digital Marketing from the Kellogg School of Management is your launchpad to advancing a career in digital marketing.
This in-depth, online program will give you a broad overview of the digital marketing landscape, enable you to develop the most in-demand skills, and help you find your niche in this rapidly expanding field. In addition to learning digital marketing techniques across a wide range of areas like search engine optimization and social media marketing, certifications from top digital platforms such as Google and HubSpot offer enhanced validation of the skills you develop.
Kellogg’s consistent ranking as the #1 MBA program for marketing means that you’ll be exposed to state-of-the-art thought leadership in marketing. With Kellogg’s Professional Certificate in Digital Marketing, you’ll learn in-demand skills from a name that employers know and trust.
